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General Category >> Rubber Side Down! >> S40 - what's in a name?
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Message started by fretman on 07/05/09 at 12:06:05

Title: S40 - what's in a name?
Post by fretman on 07/05/09 at 12:06:05

What does S40 Stand for?  And which Boulevard, Hollywood?  Broken Dreams?  Why change the name - "Suzuki Boulevard S40" doesn't exactly roll off the tongue like "Suzuki Savage" does...?!

Title: Re: S40 - what's in a name?
Post by gerald.hughes on 07/05/09 at 12:10:20

About the same as LS 650.

Title: Re: S40 - what's in a name?
Post by Serowbot on 07/05/09 at 12:22:58

S, stands for stylish, as opposed to C for cruiser, and M for muscle.
40 is cubic inch engine size.
Boulevard, I'm sure Suzuki wants it to be your boulevard.

It's still a Savage in my book...

Title: Re: S40 - what's in a name?
Post by FreeSpirit on 07/05/09 at 12:23:57

That's why you mostly see them listed as a Suzuki S40.

Much easier to say.

But mine is a Savage  ;)

I thought C stood for Classic :-/
M....have no idea what that is for.

Title: Re: S40 - what's in a name?
Post by Serowbot on 07/05/09 at 12:39:18


685C4B4B7D5E475C475A2E0 wrote:
I thought C stood for Classic :-/


Maybe so,...
Probably so.....  
My brain is broken today.
I better stay out of the Rubberside.... :-?

Title: Re: S40 - what's in a name?
Post by Serowbot on 07/05/09 at 12:42:33

I looked it up....

"From that day forward all Boulevard models would receive alpha-numeric designations with the letters C, S, and M to designate Classic, Sport, and Muscle models, and the numeric portion would designate cubic inches of displacement to replace the cubic centimeters."

You are correct... ;)

I was 1 for 3.... :-?

40 is cubic inches though.... :-/

Title: Re: S40 - what's in a name?
Post by JohnBoy on 07/05/09 at 13:23:06

"S"ingle cylinder vs. "M"ulti cylinder?
650cc =39.65 cubic inches

Title: Re: S40 - what's in a name?
Post by gazoo07 on 07/05/09 at 13:50:44


280D0A0C200D1B620 wrote:
"S"ingle cylinder vs. "M"ulti cylinder?
650cc =39.65 cubic inches
Then why is the S50 a V-twin?
Gazoo www.lubedealer.com/1lube

Title: Re: S40 - what's in a name?
Post by verslagen1 on 07/05/09 at 14:47:03

You silly people...
S is for sport,
C is for clasic,
I forgot what M is for.

Title: ...straight from the horses mouth
Post by Stimpy on 07/05/09 at 14:48:09

a 2006 motorcycle.com article states:

"Two years ago at their dealer meeting in Las Vegas,
with much fanfare, Suzuki announced that they were
forming the Boulevard brand for their line of cruiser
motorcycles to separate their cruisers from the Suzuki
name, and to promote the Boulevard line to build brand
awareness and a thematic identity. From that day forward
all Boulevard models would receive alpha-numeric designations
with the letters C, S, and M to designate Classic, Sport, and
Muscle
models, and the numeric portion would designate
cubic inches of displacement to replace the cubic centimeters.

When they unveiled the actual motorcycles, however, they were
little more than the old line-up of cruisers with minor styling
tweaks
and Boulevard tank badges in place of the Suzuki badges.

The assembled dealers responded with tepid enthusiasm,
similar to the response of a golf audience who has just seen
their favorite player bogey the 18th hole on the last day of
the tournament. The powers at Suzuki, however, promised
that the product pipeline was filled with new models that would
be rolled out in the coming years to replace the old models,
and they would be something special."   ;D

...all mkt b.s. as u can read

http://www.motorcycle.com/manufacturer/suzuki/2006-suzuki-boulevard-m109r-16255.html

Juliet:
"What's in a name? That which we call a rose
By any other name would smell as sweet."

Title: Re: S40 - what's in a name?
Post by fretman on 07/05/09 at 17:05:40

So... The "S" is for Sport, but it's not a sport bike.  And they coined the Cruisers Boulvards to promote brand recognition, but nobody recognizes it  -
Them:"Is that a Triumph - a Harley, or what"?
Me:"It's a Suzuki".
Them: "It's a...540cc"?
Me: "No that's an "S". It's an S40, a Boulevard S40".
Them: "Never heard of those".
Me: "They used to be called Savages".
Them:"Oh, a Savage 650 - those are great"!
Me:"Yup".  :)

Title: Re: S40 - what's in a name?
Post by Serowbot on 07/05/09 at 17:32:21

Fretman..... Remove all the badges...
Then, when they ask,... you can make up anything you want.. ;D

Title: Re: S40 - what's in a name?
Post by Rocco on 07/05/09 at 20:31:51

i was told "s" stands for "sporty" lol

Title: Re: S40 - what's in a name?
Post by o0MOTORHEAD0o on 07/05/09 at 21:46:48

My two cents

I think they class the Savage as an S(sport) because it is half the weight of the C(classic) & the M(muscle) bikes!?

Am I right/wrong???

Title: Re: S40 - what's in a name?
Post by BurnPgh on 07/05/09 at 22:41:49

shouldve called it the B(ad)A(ss)40

Title: Re: S40 - what's in a name?
Post by FreeSpirit on 07/05/09 at 23:33:25

Well if you look at the bike parked,from the back profile,with the wheel turned to the left.....

The S definitely stands for Sexy!

Ok,I'll come back and delete this.  

(You guys are just too funny ;)

Title: Re: S40 - what's in a name?
Post by Stimpy on 07/05/09 at 23:43:49

shouldve called it the B(ad)A(ss)40

They're  called "MadAss"  and the Germans beat you to it
(god I want one)   ...check the gas tank built INTO the frame!  
only $2k   :D

Blog review: "2009 sachs madass 125 now in the usa, sachs
madass 125 has just passed the epa testing, and will be rolling
onto the streets of america for the first time this january. these
great little urban assault vehicals have reported over 125mpg
and will get more attention than anything on two wheels. i got
to ride the one that was at the dealer expo last year, and can
say without a doubt that it will be a huge sucsess. just look at
places like thailand, germany,or austalia to confirm that statement.
they love the sachs madass 125. There is also a 500cc madass!"


http://www.moto-scoot.net/images/sachs_madass_125_black.jpg

Engine                     124cc, single, 4 stroke
Maximum Power      11bhp
Maximum Torque      8Nm @ 7500 rpm
Transmission          4 speed, gearbox, final chain drive
Front suspension   hydraulic fork
Rear suspension    Monoshock with adjustable spring preload
Front brake            260mm disc
Rear brake            210mm disc
Tires                      Front:90/90-16 Rear:120/80-16
Seat Height             33.7"
Length/Width/Height      71.5"/28.4"/40"
Dry Weight            209 lbs
Fuel tank capacity   1.2 gallons/octane95/125mpg :o
Top speed            90.0 km/h (55.9 mph)

Title: Re: S40 - what's in a name?
Post by PerrydaSavage on 07/06/09 at 03:41:13

Personally, I think the whole "Boulevard" re-badge of Suzuki's Cruiser line-up was a bit "stunned" as we say up here in Nfld. ... but what the hell do I know?

Now that lil' "Madass" Urban Assault Bike is the cat's a$$ for sure! 8-)

Title: Re: S40 - what's in a name?
Post by fretman on 07/07/09 at 18:48:55


04233E3A272E570 wrote:
shouldve called it the B(ad)A(ss)40

They're  called "MadAss"  and the Germans beat you to it
(god I want one)   ...check the gas tank built INTO the frame!  
only $2k   :D


Pretty cool lookin' bike! I've seen the adds in"Scoot" magazine for a while, so I just assumed it was a scooter, or at least a CVT.  500cc ver might be nice  8-)

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